Type Design & Specimens in New York

Custom and customised typefaces, drawn in-house and shown as specimens rather than as generic type samples.

Type design is the part of the practice that takes the longest and shows up the least directly — most clients get a customised cut of an existing face, built to carry one identity, rather than a fully original typeface. Either way, the type is drawn in-house and shown as a specimen before it goes anywhere near a logo.

What I offer

• A customised typeface built from an existing base, adjusted for a specific brand
• A small original typeface — usually a display weight, not a full text family — for a logotype or headline system
• A specimen sheet or booklet showing the full character set and a few sizes
• Licensing set up for the client's own use on their materials
• Production-ready font files for print and screen

How to work together

Send an enquiry describing where the type will be used — a logotype, a packaging system, a poster series — since that shapes whether a customised or original approach makes more sense. I reply with fit and a rough timeline.

Price

A customised typeface is quoted lower than a fully original one, since less of the letterform work starts from nothing; both are priced once the character set and intended use are clear.

Questions

Will I own the typeface?

A fully custom typeface is usually licensed for your use only; a customised typeface follows the licence of its base face, which I'll confirm before starting.

Can I see a specimen before committing to the full character set?

Yes — a short specimen covering the core letters and a couple of weights is usually the first deliverable, before the rest of the set is drawn.

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  Specimen, finished typeface.

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  Weight range, variable font.

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  Typeface in application.

Quoted per project

The price is a guide — the exact amount is agreed on site.